The biggest 2025 beauty trends you can start wearing now

Ready to upgrade your beauty routine? 2025 brings plenty of exciting trends, ranging from a natural glow to bold colours. Bangs are back, and we're seeing new ways to rock them!

Eye makeup is getting a colourful twist, and skincare is all about achieving that perfect glass-skin glow. From micro-curls to the latest fragrance trend – here are the must-try beauty trends you should dive into this year!

Bangs Are Back - But in a New, Cool Way!

Bangs are back - but in a whole new, cool way! In 2025, bangs are more versatile than ever. From super short French versions to longer, lighter types that hit the eyes, it's all about finding the perfect length and shape that suits your face.

Shaggy bangs and "curtain bangs" are also big, giving a relaxed, cool look that can be styled in many ways. So whether you’re into the classic or something a little wilder, there’s a fringe for you!

Micro-Curls

2025 is the year micro-curls truly make their comeback! These tiny, tight curls provide plenty of volume and texture, and they’re a modern take on the iconic 80s curls – but in a more polished and stylish way. It’s all about embracing volume and curls in a fun and beautiful way.

If you have curly hair, now’s the time to highlight those small, defined curls that give your hair life and movement. Use a good curl cream to achieve the perfect micro-curls that really pop!

Brow Lamination

Eyebrows are still in the spotlight, and 2025 is all about natural, well-shaped brows. Brow lamination is a must-have treatment for creating fuller, smoother brows with a lifted and structured shape that lasts all day. This treatment gives you an updated look with minimal effort and saves you time shaping and filling your brows every morning.

Looking for a "woke up like this" look that requires little upkeep? Then brow lamination is your new best friend!

Multi-Use Makeup Products - Efficiency and Simplicity in 2025

In 2025, multi-use makeup products will become more popular than ever. Think lip-and-cheek balms, eyeshadows, and highlighters that can be used on both your face and eyes. This trend is all about making your makeup routine faster, simpler, and more functional. Efficiency and versatility are the keywords!

Strawberry Makeup

Although Hailey Bieber brought strawberry makeup to the beauty scene last year, this trend is ready for its big comeback in 2025! The perfect combination of warm pink and red tones gives you a natural, healthy glow, while strawberry-coloured blush and lips create a fresh, feminine vibe.

According to Pinterest, searches for purple blush have increased by 30%, and it's a colour we're seeing more of on both the catwalk and in makeup articles. Experiment with the shades to find your own version of the look – it's all about playing with colours and creating something that feels uniquely you!

90s Makeup Revival

We just can't get enough of the 90s, and the makeup trend is no exception. Brown lips, matte foundation, and strong, defined brows are here to stay. This makeup look is both retro and modern – a blend of nostalgia and clean girl aesthetic.

Think contouring on the cheekbones with blush, and a fresh layer of gloss to update the look. It’s timeless beauty that just works!

Glass Skin

"Glass skin" has been a dominant trend in both 2024 and 2025, and it's easy to see why. This trend is all about achieving that perfect, mirror-like skin with a natural glow. Think lightweight serums and highlighters that give a pore-free, ultra-glossy finish.

Forget heavy foundation – it’s the natural glow that truly matters! If you’re after healthy, youthful skin that almost looks like glass, this is the trend you need to jump on. Use a light, hydrating primer for the ultimate dewy effect.

Colourful Eyeliners – Time to Play with Colours!

Ready to swap your classic black eyeliner for something bolder? Colourful eyeliners are a super fun way to express yourself in 2025.

We’re seeing eyeliners in green, purple, neon pink, and many more shades that make your eyes pop! You can choose a more subtle line for a delicate look, or go all-in with dramatic colours for a bold statement. It’s the perfect trend for anyone who loves experimenting with their makeup and drawing attention to their look!

Glossy Lids – Shiny Eyelids

"Glossy lids" is another major makeup trend continuing into 2025! This glossy eye makeup gives a healthy, youthful look with a "wet" finish that brightens up the eyes. Use eye gloss or lip balm for a light, dewy effect. Perfect for both everyday and party looks!

Remember to choose lightweight makeup products and keep the rest of your makeup simple to avoid greasy results.

Soft Smokey Eyes

In 2025, smokey eyes get a softer, more natural look. The intense dark eyeshadows are blended to perfection to create a subtle, smoky effect. Warm, golden-brown shades give a timeless, sophisticated look that balances drama with elegance. It’s the perfect makeup for both everyday and special occasions, as it offers a light yet impressive expression.

Use a light, shimmering highlighter on the eyelids for extra dimension and soften the darker shades to achieve the perfect balanced look!

Lip Oils – The New Lipstick

Lip oils have become an essential part of the beauty routine in 2025. They provide a natural, moisturised finish with both care and colour – and they feel much lighter and more nourishing than regular lipstick or lip gloss. They're perfect for a relaxed everyday look, but also come in bolder colours for those who want something extra! They often contain ingredients like argan oil and vitamin E, which give plenty of moisture to the lips.

So if you're tired of sticky gloss or dry lipstick, lip oils are the perfect upgrade for your routine!

Barely-There Makeup

Minimalist makeup is still hot, and in 2025 it's all about lightweight, natural products that highlight your best features. A light foundation or BB cream, a bit of mascara, and bronzer give a relaxed, fresh look with a healthy, natural glow. If you love the “clean girl” vibe, this is the look for you.

Fake Freckles

Not blessed with natural freckles? Then you’ve probably tried the popular freckle filter on Instagram or TikTok! The freckle trend, which started in 2022, is still going strong. Create the look with a brown eyeliner or freckle makeup, and draw small dots on your nose and cheeks. It gives a natural, youthful expression with a sun-kissed vibe!

Metallic and Holographic Nails

In 2025, metallic and holographic nails are taking the spotlight! Think shimmering shades like silver, gold, and iridescent colours that make your nails shine like a star. The entire nail gets a cool, reflective finish that changes colour in the light. This sci-fi-inspired trend is not only bold but completely new for nail art.

French Nails

French nails are back as a major nail trend in 2025! The timeless look with white tips gives a fresh and elegant touch that goes with everything. The combination of classic and modern makes them super versatile, and they’re everywhere in the latest nail trends. Perfect for any occasion – and ideal for those who aren't a fan of the metallic or holographic trends that are also big this year.

Arabian Perfumes – An Exclusive Scent Trend

Arabian perfumes are an unavoidable trend in 2025. They bring a whole new dimension to the fragrance world with their intense and luxurious aromas. Characterised by exotic ingredients like oud, roses, and spices, they create a warm, mysterious scent that lasts all day. Perfect for those who love intense, sensual fragrances! If you’re after something unique and exclusive, Arabian perfumes are an absolute must-try!